Active Pay Per Click | Delivering Results for the Travel Industry

At Active, we're passionate about driving sales and delivering measurable results that really matter to your business from first to last click.

Latest News

Facebook Geo-Tool Could Revolutionise Online Marketing

20 Aug 2010

The social-networking giant Facebook is planning to launch a geographic location tool that allows users to map exactly where they are whenever they... more »

Sun4u collapse heightens lates market fears

12 Aug 2010

Birmingham-based Sun4u ceased trading this morning, prompting fears more travel firms could collapse as the latest market falters. Sun4u was a victim of the ash cloud crisis... more »

AdWords Campaign Experiments and Trademark Policy Changes

5 Aug 2010

Google is changing its UK policy to allow some advertisers to use third-party trademarks in their ad copy, regardless of whether they own them or... more »

more news »
Our Approach to Pay Per Click Advertising

Our approach is simple; closer working relationships enable a more profitable approach to promoting your business.

Communication is key in building strong relationships with your Pay Per Click Agency

By working as part of your team we gain a better understanding of your objectives, enabling a more profitable approach to promoting your business by delivering the results that your business demands.

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Converting the visitors you drive to your website through Pay Per Click and Search Engine Optimisation

We understand the relationship between generating quality traffic to your site and ensuring that it converts into sales.

Effective online marketing is dependent on the salesmanship of your website

Our website conversion strategies are designed to improve the salesmanship of your site to make it work much harder for you, and deliver a much improved Return on Investment.

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Funnelling sales by analysing your customer journey

Converting sales doesn't just rely on establishing quality prospects but also the journey through to conversion.

Optimising your website to convert the visitors we drive through Pay Per Click

We don't just drive traffic to your website, we actively help you optimise your website so that it converts even more of the quality traffic we deliver by streamlining your customer's journey through to the point of commitment.

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Continuous improvement of your Pay Per Click campaign and your online marketing strategies

Online success is reliant on an ongoing endeavour to hone your marketing with interrogative changes.

Thorough analysis of your Pay Per Click campaign is vital to your online success

Central to online marketing success is a continuous process of improvement. We analyse and refine our strategies based on actual market observations and a thorough analytical approach to the sales process.

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