We're passionate about driving sales and delivering measurable results that really matter to you and your business

The Active approach to online marketing (Pay Per Click, Search Engine Optimisation & Customer Sales Funnelling
Active Pay Per Click - Travel Specialists

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Active Pay Per Click - Pay Per Click Adverting (PPC)

Active Pay Per Click specialise in running algorithmic Pay Per Click campaigns with a flat fee running Cost Per Sale and Cost Of Margin Models.

Our team of pay per click experts has over 20 years experience in running highly efficient campaigns for Thomson and First Choice, so we recognize just how competitive and expensive online advertising is.

Whether your online marketing budget ranges of spend from £1,000 per month through to £900,000 per month, we will maximise your target audience towards your products or services.

The key to our success is our expertise and technology in Pay Per Click Management.

What makes us different?

Services In House
(Manual optimisation)
PPC Agency
(Automated optimisation)
Active PPC
(Algorithmic optimisation)
Complete Bid Management
Hourly bid changes
Cross Search Engine Optimisation
Tracking customers across engines
Real-Time ROI Reporting
Allows you to see what's happening
Dedicated Account Manager
No. of accounts per account manager
Keyword Removal
Automated keyword removal
Work To A Cost Per Sale Model
An agreed CPS after a trial period
Work To A Cost Of Margin Model
An agreed COM after a trial period
Active Algorithmic Optimisation
Mathematical weighting
Keyword Thread Management
Customer click journey management
Persona Tracking
Customer centric optimisation
Event Management
Automated event management
Pay Per Click Conversion

Do you need help improving website conversion?

Continuous website development assistance to improve your website conversion.
We can provide wire frame diagrams of website design change proposals to show you how website improvements will increase conversion.
Search Engine Optimisation

Do you provide SEO advice alongside running PPC campaigns?

Yes. We want to reduce the amount you spend on Pay Per Click as we work on a Flat Fee basis. This means we will work with you to help you improve your SEO positions on the most expensive key phrases. We provide this as part of our Pay Per Click service to you at no extra cost.

Continuous SEO recommendations and advice from an experienced team.
We can recommend additional products and services for link building and phase two optimisation.

How good are we?

We have proven success. To show you how effective we are we have included some of our results in a case study below. Here we optimised a car hire website in one of the most competitive markets online. To see the full case study click here.

Result: Reduced Cost Per Sale (CPS)

Cost Per Sale Graph

Result: Increased Sales Volume

Sales Volume Graph

How do our charges work?

We offer a clear transparent service, charging a flat fee per month, with no start-up costs.

No start-up costs
Monthly flat fee
Work to an agreed Cost Per Sale model
Work to an agreed Cost Of Margin model

Do I sign up for a fixed contract?

No, we only require a 90 day trial after which you can cancel with 30 days notice.

No fixed contract
90 day trial

How can I improve my ROI?

Simply give us a call and we can assess your current campaign and make recommendations on how you can improve it to maximise your ROI.
Call us today or request a FREE call back.

Find out if you are getting the most from pay per click. If you're not, the chances are your competitors are. Contact us today to see what we can help your business!

Active Pay Per Click | Travel Pay Per Click Specialists
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Trading address: Active Online Marketing Group, 3rd Floor, Queensberry House, 106 Queens Road, Brighton, BN1 3XF

Company Number: 06808587     VAT Number: 945 2039 27

© 2011 Active Pay Per Click
Tel: +44 (0) 1273 311 483
Email: website@activeppc.co.uk